Anne Ketola



If it is hard to say in words, say it in images instead.


Anne Ketola is a communication researcher and an illustrator who is intrigued by how information changes when we turn words into images and vice versa. She currently works as a researcher for the Word to Image research project at Tampere University, Finland, which produces and examines comic-style versions of complex, institutional documents.


Anne has published extensively about how people interpret the combination of words and images in illustrated texts. In her PhD, she cognitively modeled how illustrations affect verbal text comprehension when reading illustrated technical texts. Anne also works an audio description coach.


Comic-style documents and information design (or How to create comics that make sense)

Presented by: Anne Ketola & Eliisa Pitkäsalo 


We discuss the potential and the challenges of comic-style documents from the perspective of information design: How do we create comics in a way that makes them most accessible for their users? We introduce a research project that creates comic-style documents to be used in social welfare communication and discuss the general principles of (re)structuring and simplifying document contents in the process of turning them into comics.


Join this presentation to: 

  • learn about the potential of comic-style communication

  • discover how the principles of information design can be applied to comic-style communication 

  • get practical ideas for creating comic-style documents


Two useful resources:

“The cartoon introduction to digital ethics” produced by The European Data Protection Supervisor: